#059: The Essentials of Personal Branding | The Career Reset
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Personal Branding is something you often don’t really think about.  Most people just think if they do their jobs well, that’s enough.  That’s their personal brand.  And isn’t that enough?

No.  Not if you’re someone who wants to grow in your industry…’cos guess what?  There are a lot of people who do a good job doing what you do.

So what makes you special?  That’s an excellent question and the one I intend to help you answer.

Great brands know what they stand for, tell people consistently and continuously evolve to changing consumer needs.  And that goes for you too.

In this episode, you’re going to learn how personal branding can transform you from being a run-of-the-mill commodity to being a sought after asset without having to spend any time transforming your performance. 

what you will discover in this episode

  • The human behaviour that makes personal branding a no-brainer
  • Assessing the market drivers
  • The first question people ask when they want to hire someone
  • How to achieve your goals, stay authentically yourself and keep evolving
  • How to keep your personal branding focused and consistent
  • How to tell people about your personal brand.

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